Kaleidoscope are a product and industrial design firm based out of Chicago and LA.They approached us to design an high level schematic for a new portfolio site for them, keeping it clean, whilst building some personality into it they could leverage for their marketing push. They would ultimately take that design in house and make changes as they saw necessary, which is why this looks slightly different as to what is there presently. One of the main focusses, they wished to pursue was the idea of a large, social media driven footer with, twitter, blog and other feeds, as well as a truncated sitemap. Small design details, such as chevrons, were used as part of the navigation, but then lended themselves to the speech bubble effect as seen in the first read, twitter feed and as a useful tool we ever implement a tab system.