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23 FOUNDATION

In 2012, Liverpool FC legend, Jamie Carrgher will hung up his boots. But just prior to that he hit a landmark of 700 games at the highest level. A one-club man, Jamie has represented the clubin the first team for the last 15 years. As a commemorattion, we were asked to design two soccer scarves that would be sold by the 23 Foundation to honor this milestone. Rather than taking the usual tack of a bar scarf with some type on it, we deicded to go with a more illustrative route, with the reverse side of the design being constructed from elements of the Shankly Gates, whilst the main side featured an illustration of Jamie during a game. These sold out in a matter of hours raising money for the 23 Foundation which aims to give local kids a chance through the power of football. This also marked the first time we dealt with the Liverpool licensing team - which hopefully might lead to more opportunities.